Mobile apps have pretty crappy retention rates and some reports have shown that losing up to 80% of your users is normal though the best apps tend to do better. One thing you will quickly realize is that everyone talks about retention in a different way.
The mobile database model is a merging of the cloud and embedded database models, combining the best aspects of each into an architecture that powers offline-first apps impervious to internet slowness and outages.
New data shows losing 80% of mobile users is normal, and why the best apps do better at andrewchen
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